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Whenever I hear the phrase ‘free money,’ a little red flag goes up in my head. It should because that’s how we avoid getting scammed.

But sometimes, there are businesses out there that can help you save or earn money by using their services.

Rakuten is an affiliate marketing company that helps you earn cash back by shopping through their site.

Understanding Rakuten’s overall business model can help you feel better about using their site to save money.

What is Rakuten?

Formerly known as Ebates, Rakuten is a cashback site that will give you money for making purchases through their website or by using their browser extension.

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Consumers can earn anywhere from 1% to 40% cashback on almost anything purchased through Rakuten. Anyone 18 or older can use Rakuten, and they have partnerships with over 2,500 retailers.

This includes big names like Nordstrom, Walmart, Amazon, Sephora, and Target. Almost anything you would shop for on a regular basis can be eligible for cashback through Rakuten. Pop slots mod apk unlimited money.

The big question surrounding Rakuten is whether it’s a scam or not. Definitively, no. It is not a scam.

So How Does Rakuten Make Money?

Rakuten is an affiliate marketing company. Affiliate marketing is when companies reward influencers for directing consumers to buy from their site or store.

In Rakuten’s case, the retailer pays them a commission when you, the consumer, buy through Rakuten. Rakuten chooses to split this commission with you to incentivize you to keep making your purchases through them.

Ultimately, this is a win-win for everyone!

Once you accrue cashback, Rakuten can pay you in one of two ways. They will either mail you a physical check or send you the balance to a PayPal account.

The only catch is that Rakuten only pays out once a quarter based on the below schedule:

Purchases Made	Payment Issued
January 1 – March 31	May 15
April 1 – June 30	August 15
July 1 – September 30	November 15
October 1 – December 31	February 15

This payout method can be a bummer if you’re used to instant gratification. https://yellowbaseball.amebaownd.com/posts/20348928. They also won’t issue payment if you accrue less than $5 during the quarter.

However, you don’t lose that money from quarter to quarter, so you can always accrue more the next quarter.

Rakuten Features

Browser Extension

Perhaps the most useful feature of Rakuten is their browser extension. It can be a pain to navigate to Rakuten to make all your online purchases. Their browser extension removes that step altogether.

When you download the browser extension, Rakuten can track when you’re on a retail partner’s site. They will create a little popup at checkout to indicate that you’re eligible for cashback rewards. That makes it as easy as clicking a button to earn cashback on your purchases.

In-Store Shopping

In a retail partner’s physical store? No problem.

Rakuten allows for in-store cashback purchases as well. You will need to activate the in-store offer through either the site or the app. You will also need to link your credit card to the system so that it can track your purchase.

Once you make the purchase, the retailer will confirm the purchase and send it to Rakuten. It can take hours or days for the store to confirm your purchase, but you should see the cashback show up in your balance.

The in-store offers are only valid for one purchase, meaning you will need to reactivate it if you plan to make another in-store purchase. It’s a little more complicated than making purchases online, but it’s a way to earn cashback nonetheless.

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Rakuten Pricing

Rakuten is entirely free to use. No fees, no hidden costs. Again, because retailers pay Rakuten upfront to refer people to their stores, Rakuten doesn’t charge consumers for the service, which makes it a no brainer from a cost perspective. With Rakuten, it isn’t about how much you pay but rather how much you’re getting back.

Each retail partner of Rakuten varies in the amount of cashback you can earn. Overall, consumers can earn anywhere from 1% to 40%. These cashback percentages vary by retailer and product.

For example, Target may offer 1-5% cashback on overall purchases but 20% cashback on all home and garden products, meaning that you would get more back when you buy garden products through them.

Getting Started

Signing up for a Rakuten account is incredibly simple. All you need to do is provide your email and create a password. You aren’t required to link bank accounts or credit cards unless you plan to redeem in-store cashback.

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Eventually, you will need to provide a mailing address or a PayPal account to get your cash back rewards, but you don’t have to worry about them secretly charging your card or anything.

Once you log in, you can search for a specific store or their site for discounts and promotions. Rakuten makes it easy to shop by category, hot deals, double cash back stores, and more.

Once you decide to shop at a particular store, Rakuten will direct you to that store’s site through their site. From there, it is no different than if you had gone to that store’s website originally.

If you don’t want to navigate to Rakuten every time, you can always install their chrome browser extension. The extension will show a popup whenever your purchase is eligible for cashback. You just click the Rakuten button at checkout, and you’re good to go.

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